We are Alchemists. We transform your business. We turn complexity into scalable growth.

Our main elements are: strategy, business intelligence, data, creativity and execution. We partner with organizations to solve their most critical growth challenges using these core capabilities.

Our Core Elements

Our Core Elements

The capabilities we combine to move your brand from strategy to execution.

Strategic Planning

  • Digital Marketing Strategy
  • Consulting
  • Social Listening
  • Consumer Insights
  • Research & Benchmarking
  • Competitive Review

Creative & Content

  • Digital Art Direction & Design
  • Copywriting
  • Content Creation & Digital Audiovisual Production

Media & Activation

  • Paid Media Management
  • Mix Media Analysis
  • Campaign Production and Execution

Technology & Innovation

  • UX/UI Design
  • Frontend & Backend Development
  • E-commerce Platforms Implementation

AI & Automation 2026

  • AI Strategy
  • Workflow & Marketing Automation
  • Custom AI Agents & Copilots
  • AI-Powered Content Tools
  • Predictive Analytics
Services & Capabilities

Your Strategic Extension

We provide senior expertise, creative leadership, and execution that help you deliver exceptional work while growing your business.

Our Business Transformation Units:
Franchise Growth Systems™

Scale your franchise with confidence.

Grow your franchise network while maintaining brand consistency, operational excellence, and local relevance.

Public Impact Communications™

Build trust through strategic communication.

Communicate public initiatives clearly while increasing awareness, engagement and participation.

Growth Studio™

Senior strategy, seamlessly integrated with your team.

Senior strategic and creative expertise without increasing permanent overhead.

Franchise Growth Systems™
“Grow your franchise network while maintaining brand consistency, operational excellence, and local relevance.”

We transform franchise marketing into scalable business systems, enabling franchisors to grow faster while maintaining brand consistency, operational excellence, and local market performance.

Capabilities
  • Franchise Marketing Systems
  • Go-to-Market Playbooks
  • Local Store Marketing
  • Franchise Enablement
  • Process Automation and Standardization
Public Impact Communications™
“Communicate public initiatives clearly while increasing awareness, engagement and participation.”

We collaborate with public institutions to transform complex initiatives into clear, inclusive, and measurable communication strategies, creativity and executions that build trust and drive community engagement.

Capabilities
  • Public Sector Strategic Communication
  • Multicultural Community Outreach
  • Storytelling Creative Development
  • Impact Awareness Campaigns
  • Performance Measurement
Growth Studio™
“Senior strategic and creative expertise without increasing permanent overhead.”

We become the strategic back-office of your agency, in collaboration with your current team, we provide high-level strategy, creative direction, and technical execution that helps you deliver exceptional work while growing your business.

Capabilities
  • Executive Creative Leadership
  • Research & Intelligence
  • Pitch & Business Development
  • Delivery Acceleration
  • Innovation & AI
Our Experience

We Leverage this Experience to Guide our Clients

We learned with these brands

Santander L'Oréal Mastercard Money Blinks XX Lager MediaMath Vanguard Nokia American Express Coca-Cola Diageo Kimberly-Clark McDonald's Unilever
Mariela Guarino

Hi, I’m Mariela,
founder of Alkimia.

I’m an advertising and marketing professional with 25+ years of experience helping brands grow across U.S. and Latin American markets. My career has spanned creative, strategy, media, and account leadership roles, allowing me to build a holistic approach to how brands connect with their audiences.

I founded Alkimia to bring together what I believe drives real business results: the right balance of strategy, creativity, and execution. Every brand has its own transformation process—its own alchemy—and my role is to help define and activate it.

I work closely with my clients to understand their goals, identify opportunities, and develop tailored strategies that drive clarity, consistency, and growth. From idea to execution, I partner with businesses to build strong, scalable marketing foundations that perform.

Mariela Guarino, founder of Alkimia, at the Women Who Transform Florida event
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